A startup company, selling locally organic soup at local farmer’s markets and boutique food stores.
I was tasked to create a logo and brand identity for a new organic soup company. The soup is made with 100% natural ingredients, no additives, colours or flavourings, and best yet – is 99% fat-free!
I created a handcrafted logo, with the use of a vintage typeface accompanied by custom decoration to add personality.
I added a bonus hand-drawn stamp of Mother Theresa, this device is to be used to display key messaging about the health benefits of the product.